The 2023 Super Bowl was the third most in history
Sunday’s Super Bowl was the third most-watched television show in history, with an estimated 113 million viewers watching as the Kansas City Chiefs battled to defeat the Philadelphia Eagles.
The 2015 game between New England and Seattle on NBC holds the record with 114,442,000 viewers, followed by Super Bowl 48 on Fox in 2014 between Seattle and Denver (112,191,000).
Fox said Monday that preliminary numbers include broadcasts on Fox and Fox Deportes, as well as streaming on Fox and the NFL’s digital websites. The numbers come from Nielsen’s Fast National data and Adobe Analytics.
Final Nielsen data will be available on Tuesday.
This was Fox’s 10th Super Bowl since it began broadcasting NFL games in 1994 and was the second most watched program in Fox Sports history.
It would also be a slight increase from last year’s Super Bowl average of 112.3 million. The Los Angeles Rams’ win over the Cincinnati Bengals was televised on NBC and Telemundo and streamed on the Peacock and NFL digital sites.
According to Adobe Analytics, the digital feed averaged a Super Bowl record 7 million streams, up 18% year over year (6 million) and more than double Fox’s last Super Bowl in 2020 (3.4 million ).
Rihanna’s halftime show averaged 118.7 million viewers, making it the second most-watched show in Super Bowl history. Katy Perry’s 2015 performance still holds the all-time high at 121 million.
The average Spanish-speaking viewership for the game was 951,000, setting the record for the most-watched Super Bowl game in Spanish-language cable television history. It was also the most-watched non-soccer event in Spanish-language cable history.
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